Barbie and Ruth by Robin Gerber
The Story of the World's Most Famous Doll and the Woman Who Created Her

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“Barbie and her creator, the sharp-elbowed gal who built the biggest toy company, have a story to tell.”



Barbie and Ruth by Ruth Gerber is the remarkable true story of the world’s most famous toy and the woman who created her. It is a fascinating account of how one visionary woman and her product changed an industry and sparked a lasting debate about women’s roles. At once a business book, a colorful portrait of an extraordinary female entrepreneur, and a breathtaking look at a cultural phenomenon, Barbie and Ruth is a must read for anyone who ever owned a Barbie doll—a book Publishers Weekly calls, “a stirring biography…a fine study of success and resilience.”


About Robin Gerber

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Robin Gerber, J.D., is a senior scholar at the Academy of Leadership at the University of Maryland. For more than twenty years she has trained women in leadership at organizations including the Democratic National Committee, the United Nations, and the State of New York. Ms. Gerber is a regular contributor to USA Today and other major newspapers.
Published March 11, 2009 by HarperCollins e-books. 290 pages
Genres: Biographies & Memoirs, Business & Economics, Crafts, Hobbies & Home, Professional & Technical. Non-fiction

Unrated Critic Reviews for Barbie and Ruth

USA Today

But Ruth had watched daughter Barbara (for whom the doll was named, as the Ken doll was named for her son) and her friends play with paper dolls and saw that girls imagined themselves as adults through the dolls.

| Read Full Review of Barbie and Ruth: The Story of...

Seattle PI

Ruth Mosko Handler may have been — both literally and figuratively — the mother of Barbie and Ken, but her success was strictly business.

Apr 26 2011 | Read Full Review of Barbie and Ruth: The Story of...

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