Becoming Ginger Rogers by Patrice Tanaka
How Ballroom Dancing Made Me a Happier Woman, Better Partner, and Smarter CEO

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If you’ve spent most of your life pursuing your career, raising your family, and/or caring for loved ones who may be ill or infirmed, your own needs may have been neglected in the process.

Becoming Ginger Rogers is the story of one woman’s inspiring and uplifting journey to reclaim her life during the dispiriting days of New York City in the aftermath of 9/11, the unraveling of a successful business she co-founded with a dozen colleagues, and the death of her beloved husband after a long illness. Patrice Tanaka shares her very personal story of how at age 50 she started ballroom dance lessons to satisfy a lifelong dream of dancing like Ginger Rogers and, in so doing, found her way to unimaginable joy.

Becoming Ginger Rogers is, in part, a memoir of a young Japanese-American girl born and raised in Hawaii who fulfilled her dream of career success in Manhattan; it’s a voyeuristic glimpse into the world of competitive ballroom dancing; and it’s a business book about the lessons learned from ballroom dancing that made Patrice a better partner and a smarter CEO.

In this book, you will learn:

• How to reclaim, re-energize and re-excite yourself about your own life
• How to “reschedule yourself” back into your own life as the first step toward reclaiming your life
• How lessons learned in ballroom dance such as the importance of being fully present – mind, body and spirit – have applications beyond the ballroom floor in helping you achieve greater success in your personal and professional life
• How learning to be a good follower can be a winning strategy for business
• How visualizing your dreams is the way to manifest them
• How living every moment of your life in a way that is fulfilling in and of itself, and not dependent on some future you may not have, is the best way to live and to be prepared to die even if you have little advance warning like the nearly 3,000 people who perished on 9/11

Becoming Ginger Rogers shows us how we can revitalize ourselves even after years of woeful neglect so that our most exciting and joy-filled days are ahead of us.

About Patrice Tanaka

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Patrice Tanaka is co-chair, chief creative officer, and whatcanbe SM ambassador for CRT/tanaka, an entity she helped co-found in September 2005. Her agency has been recognized as the “Best Agency to Work for in America,” “Most Admired Mid-Size PR Agency in the U.S.,” and “#1 Most Creative PR Agency in America,” among other accolades by various PR organizations and trade media. CRT/tanaka has also won more than 300 PR and marketing awards for client campaigns. Patrice has been honored by many public relations, marketing, business, and civic organizations, including the Public Relations Society of America (“Paul M. Lund Award for Public Service”), The Holmes Group (“Creativity All-Star” Award), New York Women in Communications (“Matrix” Award), Association for Women in Communications (“Headliner” Award), Girl Scout Council of Greater New York (“Woman of Distinction” Award), Working Mother Magazine (“Mothering That Works” Award), and Asian Women in Business (“Entrepreneurial Leadership Award”). Born and raised in Hawaii, Patrice graduated from the University of Hawaii in 1974 and following that worked as an editor at Hawaii Press Newspapers in Honolulu and later served as PR Director of the Hotel Inter-Continental Maui in Wailea. In 1979, she fulfilled a life-long dream of moving to New York City. Patrice joined Jessica Dee Communications, a PR agency she helped to build, which was acquired by Chiat/Day Advertising in 1987. In 1990, she led a management buyback of a group of eleven colleagues to co-found PT&Co. and served as the PR agency’s CEO & Chief Creative Officer. In 2005, Patrice and her co-founders sold PT&Co. to Richmond, Virginia-based Carter Ryley Thomas to form CRT/tanaka. A widow since 2003, Patrice lives in Manhattan. She devotes much of her free time to serving on the boards of non-profit organizations dedicated to helping women and girls, including the Girl Scout Council of Greater New York, the Family Violence Prevention Fund, the American Friends of Phelophepa (the South African health care train), and Asian Women in Business. She also serves on the Past Presidents Council of New York Women in Communications and is a former trustee and member of the Women’s Forum New York. Patrice is a competitive ballroom dancer and avid tennis player.
Published September 6, 2011 by BenBella Books. 289 pages
Genres: Biographies & Memoirs, Business & Economics, Self Help. Non-fiction

Unrated Critic Reviews for Becoming Ginger Rogers

Publishers Weekly

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Five months after 9/11 and distraught from the loss of life, the shaky economy, and her husband's brain tumor, Tanaka, a 50-something cancer survivor and highly successful PR executive, began to see a life coach who urged her to take dance lessons as a means of rediscovering joy and purpose in he...

Jun 27 2011 | Read Full Review of Becoming Ginger Rogers: How B...

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