In this book, Yunus shows how social business has gone from being a theory to an inspiring practice, adopted by leading corporations, entrepreneurs, and social activists across Asia, South America, Europe and the US. He demonstrates how social business transforms lives; offers practical guidance for those who want to create social businesses of their own; explains how public and corporate policies must adapt to make room for the social business model; and shows why social business holds the potential to redeem the failed promise of free-market enterprise.
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At the same time, considering that any social enterprise venture entails risk there should be a commensurate return: environmental, social and also financial return otherwise there is no way to scale and take on highly risky but major breakthrough projects.Nov 05 2010 | Read Full Review of Building Social Business: The...
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