Burn Rate by Michael Wolff
How I Survived the Gold Rush Years on the Internet

No critic rating

Waiting for minimum critic reviews

See 2 Critic Reviews



Michael Wolff's wickedly funny chronicle of his rags-to-riches-to-rags adventure as a fledgling Internet entrepreneur exposes an industry powered by hype, celebrity, and billions of investment dollars -- and notably devoid of profit-making enterprises.
As he describes his efforts to control his company's burn rate -- the amount of money the company consumes in excess of its income -- Wolff offers a no-holds-barred portrait of unaccountable successes and major disasters, including the story behind Wired magazine and its fanatical founder, Louis Rossetto; the rise of America Online, perhaps the most dysfunctional successful company in history, and the humiliating inability of people such as Bill Gates to untangle the intricacies of the Web.

About Michael Wolff

See more books from this Author
Michael Wolff writes a weekly column about media for New York magazine and is a founding columnist of the Internet business magazine The Industry Standard. He is the creator of the bestselling NetGuide and the thirty-title series of NetBooks. He is the author of White Kids and the coauthor of Where We Stand, which became a multipart PBS television series. He lives in New York City.
Published March 12, 2013 by Simon & Schuster. 274 pages
Genres: Biographies & Memoirs, Business & Economics, History, Computers & Technology, Political & Social Sciences. Non-fiction

Unrated Critic Reviews for Burn Rate

Publishers Weekly

See more reviews from this publication

After operating a small media company for a number of years in New York City, the author joined the ranks of Internet entrepreneurs in 1994 when he formed Wolff New Media and found himself operating in an industry with few rules, much venture capital money and lots of companies losing that money ...

| Read Full Review of Burn Rate : How I Survived th...


(CNN) -- In only five years the Internet has been transformed from a playground for college students and system operators to a multi-billion dollar information and commerce network.

Jul 07 1998 | Read Full Review of Burn Rate : How I Survived th...

Reader Rating for Burn Rate

An aggregated and normalized score based on 89 user ratings from iDreamBooks & iTunes

Rate this book!

Add Review