Busted! by Ali Cudby
The FabFoundations Guide To Bras That Fit, Flatter and Feel Fantastic

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Forget everything you thought you knew about your bra size. It's wrong.

As Ali Cudby explains in her new book, Busted! The Fab Foundations Guide to Bras that Fit, Flatter and Feel Fantastic, the secret to finding your ideal bra is to stop measuring for bra size, and begin to focus on fit.

Wearing the right bra is not just a matter of fashion – it’s a matter of health and self-esteem. And yet 70-85% of women are wearing the wrong bra size. Even women who know their bras are uncomfortable and ill-fitting grab the same size over and over again, hoping for a different result.

Debunk the three biggest myths of bra sizing.

Myth 1: You don’t fit. That is simply not true. Bras come in sizes that range from AAA to N, so there is a bra out there for virtually everybody, and this book tells you how to find it.

Myth 2: Once you find your bra size, you are done. In fact, bra size is a moving target. Ask any growing teenager, new mother, or mature woman. Bodies change and bra sizes right along with them.

Myth 3: It’s easy to find your bra size. Simply put––it’s not. If you have ever adjusted a slipping bra strap, felt uncomfortable in your bra, or wished for a better silhouette, then you know that the quest for the ideal bra can feel hopeless.

By combining deep knowledge and the easy humor that has made Ali one of the foremost experts in her field, Busted! is essential reading for anyone who wants to look and feel better in her clothes and her body – every day.


About Ali Cudby

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ALI CUDBY is the CEO of Fab Foundations™ LLC. A leading authority on bras and bra-fit, her advice is read by tens of thousands of consumers and industry professionals each month. In addition to her writing, she works closely with manufacturers and retailers, studying buyer behavior, technological innovations in lingerie, and marketing opportunities.Ali’s expertise as a bra coach began with her own journey. As a full-busted young woman, her first bra-shopping excursions were disastrous because she was never able to find bras that fit properly. However, during a trip to England in 2004, she joyfully discovered the world of flattering and attractive bras that went beyond a DD-cup. Her subsequent bra-fit education led to the realization that most women¬¬––from size AAA to N––experience some level of confusion and discomfort when it comes to finding a properly fitting bra.Today, Ali’s mission is to guide women of every age and size to bras that will not only provide a lasting FabFit™ but also help women look and feel their best.Ali is a graduate of the University of Pennsylvania and the Wharton School of Business. Prior to founding Fab Foundations™, she owned an award-winning home building company. She has also held strategic marketing roles at The New York Times Company and Animal Planet Television Network. She lives in the Washington, D.C. area with her husband, two teenagers and two dogs—the latter two of whom are known as “the fuzzy children.”You can find Ali online at www.fabfoundations.com, on Facebook at www.facebook.com/AliCudbyAuthor, and on Twitter at http://twitter.com/#!/alicudby.
Published November 16, 2011 by Journey Grrrl Publishing. 146 pages
Genres: Health, Fitness & Dieting, Crafts, Hobbies & Home, Arts & Photography.

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