Creating Your Strategic Plan by John M. Bryson
A Workbook for Public and Nonprofit Organizations

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Creating Your Strategic Plan is the best-selling companion workbook to Bryson's landmark book, Strategic Planning for Public and Nonprofit Organizations. Whether used with the main text or by itself, this thoroughly revised third edition provides a step-by-step guide to putting strategic planning to work in public and nonprofit organizations. The workbook contains new and revised worksheets and additional material on readiness assessment, teamwork, stakeholder analysis, visioning, strategic issue identification, and implementation.

Creating Your Strategic Plan covers each of the ten key steps of the strategic planning process and each step description includes sections on purpose and possible desired planning outcomes. The authors provide clear instructions for creating a strategic plan tailored to the needs of the individual organization.

The workbook features practical advice to help readers:

Refine mission and values

Assess the internal and external environment

Identify and frame strategic issues

Formulate strategies to manage the issues

Create, review, and adopt the strategic plan

Assess the process

From setting up the meeting room, to establishing a vision of—and plan for—the future, this indispensable workbook will take readers through every step of the strategic planning process.


About John M. Bryson

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John M. Bryson is the McKnight Presidential Professor of Planning and Public Affairs in the Hubert H. Humphrey School of Public Affairs at the University of Minnesota. He is a fellow of the National Academy of Public Administration and in 2011 received the Dwight Waldo Award from the American Society for Public Administration for "outstanding contributions to the professional literature of public administration over an extended scholarly career." He consults widely on strategic management with public, nonprofit, and business organizations in the United States and abroad.Farnum K. Alston is the founder of The Crescent Company and has worked on hundreds of strategic planning projects for public, business, and nonprofit organizations.
Published August 9, 2011 by Jossey-Bass. 288 pages
Genres: Business & Economics, Political & Social Sciences.

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