Dealing with Darwin by Geoffrey A. Moore
How Great Companies Innovate at Every Phase of Their Evolution

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The Darwinian struggle of business keeps getting more brutal as competitive advantage gaps get narrower and narrower. Anything you invent today will soon be copied by someone else—probably better and cheaper.

Many companies thrive during the early stages of their life cycle, only to fall slack during periods of inertia and die out while others surge ahead. But as Geoffrey Moore shows, some notable companies have figured out how to deal with Darwin in their mature years—making changes on the fly while fending off challenges from every quarter.


About Geoffrey A. Moore

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Geoffrey A. Moore is the author of four bestselling business books: Crossing the Chasm, Inside the Tornado, The Gorilla Game, and Living on the Fault Line. He is a managing director with TCG Advisors, a consulting firm specializing in strategy and business transformation services, and a venture partner with Mohr Davidow Ventures.
Published December 29, 2005 by Portfolio. 302 pages
Genres: Business & Economics, Computers & Technology, Education & Reference, Science & Math. Non-fiction

Unrated Critic Reviews for Dealing with Darwin


Moore suggests that this decision be made in terms of three factors: • Core competence: different organizations have different assets to exploit • Competitive analysis: different sets of competitors leave different openings to exploit • Category maturity: Different stages of the category-ma...

Aug 30 2010 | Read Full Review of Dealing with Darwin: How Grea...

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