According to the author, you cannot force anyone to love reading. Nor can anyone be forced to love writing. In fact, there are many literate adults that do not enjoy reading and only do so because they have to for work or school. However, a passion for reading and writing is something that can be taught. Author Juan Domingo Argüelles calls into question many of these preconceptions and proposes strategies to introduce children, adolescents, and teenagers to the world of writing and literature.