Finding the Next Steve Jobs by Nolan Bushnell
How to Find, Hire, Keep and Nurture Creative Talent

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Synopsis

From the legendary founder of Atari and Chuck E. Cheese’s and Steve Jobs’s first boss, the secrets to finding, hiring, keeping, and nurturing creative talent.

The business world is changing faster than ever, and every day your company faces new complications and difficulties. The only way to resolve these issues is to have a staff of wildly creative people who live as much in the future as the present, who thrive on being different, and whose ideas will guarantee that your company will prosper when other companies fail.

A celebrated visionary and iconoclast, Nolan Bushnell founded the groundbreaking gaming company Atari before he went on to found Chuck E. Cheese’s and two dozen other companies. He also happened to launch the career of the late Steve Jobs, along with those of many other bril­liant creatives over the course of his five decades in business.

With refreshing candor, keen psychological insight, and robust humor, Bushnell explains in Finding the Next Steve Jobs how to think boldly and differently about companies and organizations—and spe­cifically the people who work within them. For anyone trying to turn a company into the next Atari or Apple, build a more creative workforce, or fashion a career in a changing world, this book will enlighten, challenge, surprise, and amuse.
 

About Nolan Bushnell

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Nolan Bushnell is the founder of video game company Atari, Chuck E. Cheese, the first restaurant to integrate gaming into its entertainment model, as well as twenty-five other companies. Bushnell has been inducted into the Video Game Hall of Fame and the Consumer Electronics Association Hall of Fame, received the BAFTA Fellowship, and was named one of Newsweek's 50 MEN WHO CHANGED AMERICA. He’s a frequent subject of media coverage and was prominently featured in the best selling book, Steve Jobs, by Walter Isaacson. Gene Stone, a former book, magazine, and newspaper editor for such companies as the Los Angeles Times, Esquire, Harcourt Brace, and Simon & Schuster, has ghostwritten thirty books (many of which were New York Times bestsellers) for a wide range of people in many different fields. Stone has also written numerous titles under his own name, including The Secrets of People Who Never Get Sick, which has been translated into more than twenty languages; the number one New York Times bestseller Forks Over Knives and The Watch, the definitive book on the wristwatch.
 
Published July 16, 2013 by Simon & Schuster. 256 pages
Genres: Business & Economics, Biographies & Memoirs. Non-fiction

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