Flower Confidential by Amy Stewart
The Good, the Bad, and the Beautiful

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Award-winning author Amy Stewart takes readers on an around-the-world, behind-the-scenes look at the flower industry and how it has sought—for better or worse—to achieve perfection. She tracks down the hybridizers, geneticists, farmers, and florists working to invent, manufacture, and sell flowers that are bigger, brighter, and sturdier than anything nature can provide. There's a scientist intent on developing the first genetically modified blue rose; an eccentric horitcultural legend who created the most popular lily; a breeder of gerberas of every color imaginable; and an Ecuadorean farmer growing exquisite roses, the floral equivalent of a Tiffany diamond. And, at every turn she discovers the startling intersection of nature and technology, of sentiment and commerce.

About Amy Stewart

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Amy Stewart is the award-winning author of six books on the perils and pleasures of the natural world. She is the cofounder of the popular blog Garden Rant and is a contributing editor at Fine Gardening magazine. She and her husband live in Eureka, California, where they own an antiquarian bookstore called Eureka Books.
Published March 18, 2008 by Algonquin Books. 320 pages
Genres: Business & Economics, Nature & Wildlife, Science & Math, Crafts, Hobbies & Home. Non-fiction

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Kirkus Reviews

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An engaging mix of botany, history and commerce highlighted by profiles of flower mavens and close-ups of rare flowers.

May 20 2010 | Read Full Review of Flower Confidential: The Good...

The New York Times

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A garden writer investigates the $40 billion global flower business.

Feb 25 2007 | Read Full Review of Flower Confidential: The Good...

Publishers Weekly

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Stewart, an avid gardener and winner of the 2005 California Horticultural Society's Writer's Award for her book The Earth Moved: On the Remarkable Achievements of Ea

Oct 02 2006 | Read Full Review of Flower Confidential: The Good...

Bookmarks Magazine

… How suppliers respond to such challenges makes for good reading, as do descriptions of flower farming in Ecuador, the journey of a single rose from greenhouse to consumer and Stewart’s visit to the epicenter of floral action: a Dutch auction house that sells 19 million flowers a day."

Aug 07 2007 | Read Full Review of Flower Confidential: The Good...


In her investigative tell-all on the flower industry, Flower Confidential, Amy Stewart explores not only that most hallowed day in retail flower sales, but also how flowers are bred, grown, shipped, purchased by wholesalers and florists, and eventually purchased by those buyers seeking to e...

| Read Full Review of Flower Confidential: The Good...

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