Follow Me! Creating a Personal Brand with Twitter by Sarah-Jayne Gratton

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Make the most of Twitter as a tool for creating a personal brand

Twitter boasts more than 100 million active users with 50 million of them actively tweeting every day, making Twitter an indisputably powerful marketing platform. With this insightful book, author and Twitter guru Sarah-Jayne Gratton offers real-world examples and proven techniques for capturing a Twitter audience and using that audience to spread the word about you to build a personal brand.

Details ways in which you can use Twitter to build a personal brandShows you how to maximize Twitter?s potential as a powerful marketing tool for your own benefitEncourages you to take advantage of Twitter?s vast audience

Follow Me! Creating a Personal Brand with Twitter escorts you through using Twitter to create and execute a surefire personal marketing campaign that spans the globe.


About Sarah-Jayne Gratton

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Sarah-Jayne Gratton is a celebrity author, television presenter, popular speaker, and influential social media personality. She is listed among "Twitter's Top 75 Badass Women" by Bit Rebels and is one of Social Media Marketing Magazine's top 5 marketing book authors on Twitter. Follow her at @grattongirl #FollowMe.
Published July 2, 2012 by Wiley. 288 pages
Genres: Computers & Technology. Non-fiction

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