Fordlandia by Eduardo Sguiglia
A Novel

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Fordlandia is a haunting, evocative novel, a mysterious, lyrical tale at whose core lies a tiny nugget of fact: In 1929, Henry Ford, presiding in flinty authority over his automobile empire, grew tired of the British monopoly on Brazilian rubber. So, with his signature hubris, Ford decided he would produce his own rubber, and set about colonizing the Amazon, ultimately investing millions and founding an entire city around his plantation. The name of the city was Fordlandia. Surrounding this granule of historical curiosity is a rich, captivating fable that explores the fundamental struggle between man and the natural world. Sguiglia's exquisitely imagined Fordlandia is a town of characters by turns engaging and enigmatic, who will draw the reader into their various worlds so effortlessly and ingenuously that their dreams, discoveries, and downfalls begin to seem as immediate and piercing as one's own.

About Eduardo Sguiglia

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Eduardo Sguigla is a professor at the University of Buenos Aires, and a noted Argentine writer and novelist. Two of his essays on Argentine society have become bestsellers, and his first novel, Fordlandia, was hugely acclaimed in his native country.
Published September 11, 2000 by Thomas Dunne Books. 272 pages
Genres: History, Education & Reference, Literature & Fiction. Fiction

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Kirkus Reviews

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Argentinean Sguiglia’s excellent first novel is based on a historical incident: automaker Henry Ford’s failed attempt, in 1929, to produce his own rubber at a plantation (and city bearing his name) craved out of Brazil’s Amazon jungle.

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Publishers Weekly

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Horacio is one man among many who comes to Fordlandia, the Brazilian rubber plantation that Henry Ford established in 1929, in order to be rid of past mistakes in this brooding, imaginative first novel by Argentinian writer Sguiglia.

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