Go Like Hell by A.J. Baime
Ford, Ferrari, and Their Battle for Speed and Glory at Le Mans

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Synopsis

By the early 1960s, Ford Motor Company, built to bring automobile transportation to the masses, was falling behind. Baby boomers were taking to the roads in droves, looking for speed not safety, style not comfort, and Ford didn’t offer what these young drivers wanted. Meanwhile, Enzo Ferrari lorded over the European racing scene, crafting beautiful, fast sports cars that epitomized style.   Baime tells the remarkable story of how Henry Ford II, with the help of a young visionary named Lee Iacocca and a former racing champion turned engineer named Carroll Shelby, concocted a scheme to reinvent the Ford company. They would enter the high-stakes world of European car racing, where an adventurous few threw safety and sanity to the wind. They would design, build, and race a car that could beat Ferrari at his own game, at the most prestigious and dangerous race in the world, the 24 Hours of LeMans.   Go Like Hell transports readers to a golden era in racing when Ford’s innovative strategy led to victories on the track and renewed respect for the American automobile.

 

About A.J. Baime

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A. J. BAIME is the author of Go Like Hell: Ford, Ferrari, and their Battle for Speed and Glory at Le Mans (currently in development for a major motion picture by 20th Century Fox). He is a regular contributor to the Wall Street Journal and an editor-at-large at Playboy.
 
Published June 17, 2010 by Mariner Books. 321 pages
Genres: History, Sports & Outdoors, Professional & Technical. Non-fiction

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In this cultural history, character study and page-turning action-adventure story, Playboy executive editor Baime (Big Shots: The Men Behind the Booze, 2003) focuses on France’s 24-hour Le Mans race in the mid-1960s—which doubled as an advertising showcase for Ford and Ferrari to sell cars.

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Examiner

In these early days of racing American drivers were just starting to gain speed and muscle with their big V8’s but most racing was limited to left hand turns on an oval track called stock car racing.

Sep 10 2009 | Read Full Review of Go Like Hell: Ford, Ferrari, ...

Huffington Post

Ferrari wins Le Mans for the first five years of the '60s, and then Henry Ford presents everyone on his racing team with name tags that have one sentence on them ("Ford wins Le Mans in 1966"), and a million things go wrong, and the tension builds, and suddenly it's June of 1966, and Ford is off t...

May 27 2010 | Read Full Review of Go Like Hell: Ford, Ferrari, ...

Bookmarks Magazine

Meanwhile, Enzo Ferrari lorded over the European racing scene, crafting beautiful, fast sports cars that epitomized style. Baime tells the remarkable story of how Henry Ford II, with the help of a young visionary named Lee Iacocca and a former racing champion turned engineer...

Jun 22 2009 | Read Full Review of Go Like Hell: Ford, Ferrari, ...

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