Guerrilla Marketing in 30 Days by Jay Levinson

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Synopsis

The Father of Guerrilla Marketing, Jay Conrad Levinson, and marketing master Al Lautenslager equip you with a winning 30-day plan to revolutionize your marketing without depleting your budget. Armed with a daily dose of proven guerrilla principles, and the latest tactics and tools, you can reach your marketing goals, jump-start your sales, and watch your profits soar.
 

About Jay Levinson

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Jay Conrad Levinson is the author of the best-selling marketing series in history, "Guerrilla Marketing." His books have sold more than 20 million copies worldwide and have influenced marketing so much that they appear in 62 languages. Today, Guerrilla Marketing is most powerful brand in the history of marketing, listed among the 100 best business books ever written, and is a popular website at www.gmarketing.com. Shane Gibson is an international speaker, and author who has addressed over 100,000 people over the past sixteen years on stages in North America, Southern Africa and South America. He is in high demand as a keynote speaker on the topics of social media and sales performance. With his background in sales performance Shane brings a unique results focused approach to social media marketing.
 
Published September 1, 2009 by Entrepreneur Press. 304 pages
Genres: Business & Economics, Professional & Technical, Education & Reference. Non-fiction

Unrated Critic Reviews for Guerrilla Marketing in 30 Days

Publishers Weekly

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Levinson and Lautenslager succeed in taking all the lessons from their bestselling Guerrilla Marketing series and boiling them down into one simple, month-long learning session. The authors structu

Jan 03 2005 | Read Full Review of Guerrilla Marketing in 30 Days

Publishers Weekly

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Nonfiction Notes Business in the New Economy Billing itself the PR bible for a new decade, Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars is a guide for self-promoters to increase their product's visibility.

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Publishers Weekly

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Levinson, who has written 12 books on various ""guerrilla"" business techniques, writes in a brash, staccato style, setting up and demolishing various 20th-century straw men-workaholics, for example.

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Publishers Weekly

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There is a solid idea buried beneath all the padding in Levinson's (Guerrilla Marketing) latest.

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The book starts with "The Purpose of Your Marketing" (Day 2), moves on to "Telephone Selling and Marketing" (Day 15) and "Public Relations" (Day 20), and winds down with "Marketing Budgets" (Day 27).

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