Homeward Bound by Emily Matchar
Why Women Are Embracing the New Domesticity

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This entertaining and well-structured book is an ethnography of the New Domesticity movement which the author sees as sweeping America.
-NY Journal of Books


Emily Matchar offers a smart, measured investigation into the cultural, social, and economic implications of a return to domesticity in this fascinating book “chock-full of historical context, strong research and compelling personal stories” (Christian Science Montor).

Amid today’s rising anxieties—the economy, the scary state of the environment, the growing sense that the American Dream hasn’t turned out to be so dreamy after all—a groundswell of women (and more than a few men) are choosing to embrace an unusual rebellion: domesticity. A generation of smart, highly educated young people are spending their time knitting, canning jam, baking cupcakes, gardening, and more (and blogging about it, of course), embracing the labor-intensive domestic tasks their mothers and grandmothers eagerly shrugged off. They’re questioning whether regular jobs are truly fulfilling and whether it’s okay to turn away from the ambitions of their parents’ generation.

How did this happen? And what does it all mean? In Homeward Bound, acclaimed journalist Emily Matchar takes a long, hard look at both the inspiring appeal and the potential dangers of this trend she calls the New Domesticity, exploring how it could be reshaping the role of women in society and what the consequences may be for all of us.

This groundbreaking reporting on the New Domesticity is guaranteed to transform our notions of women in today’s society and add a new layer to the ongoing discussion of whether women can—or should—have it all.

About Emily Matchar

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Emily Matchar writes about culture, women's issues, work, food and more for places such as The Atlantic, The Washington Post, Salon, The Hairpin, Gourmet, Men's Journal, Outside, and many others. She lives in Hong Kong and Chapel Hill, North Carolina, with her husband.
Published May 7, 2013 by Simon & Schuster. 289 pages
Genres: Parenting & Relationships, Political & Social Sciences. Non-fiction
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NY Journal of Books

Reviewed by Jane Haile on May 07 2013

This entertaining and well-structured book is an ethnography of the New Domesticity movement which the author sees as sweeping America.

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