KEEPING THE FUNNEL FULL details a wide range of time-tested processes, tactics and strategies that will enable sales representatives to obtain more meetings and close more business. Using real life experiences from his career, Thomson bridges the gap between the clinical 'how to' and the 'overly simplistic' approaches to the topic.
The author brings more to the topic than a formula - he brings a lifelong passion for selling, a true respect for the customer and a dedication to being prepared for any surprises in a campaign. It is no accident that Don has exceeded hie sales quota every year of his career.
The concept of 'Empowering the Screening Source', starting on page 41, is vintage Thomson at his best! - A process worth the price of the book, and one that Don developed uniquely.
A proven 10 Step process detailing how to develop the key components of a CRM system has been used by hundreds of companies and is found in Part 4.
Keeping the Funnel Full is a Best Seller!
Read the book! Absorb the content! Implement the concepts! Make more sales! Enhance your career! Watch your FUNNEL grow!!
About Don Thomson
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Published April 11, 2011
by Mardon Publishing Inc..
Business & Economics, Self Help.