Many developing musical artists feel that they need a manager, when they don't! In Manage Yourself: A Developing Rock Band's Guide to Self-Management, artist manager, music lawyer and musician, J.B. Brocato, teaches you exactly how to manage your own career like a professional music manager. You learn how to take control of the direction of your own career in the music industry and start moving efficiently in the direction of your musical dreams.
J.B. Brocato has developed simple, effective, and strategic solutions to the challenges that will inevitably face you as you embark on your journey to your personal goals in the often-times mysterious, frustrating, and yet very rewarding music industry. He teaches you how to have the confidence that you do not need an artist manager in the early stages of your career. He teaches you how to reach what he calls the Artist Tipping Point, a crucial concept to understand if you want to maximize your chance of success. He gives you insightful and meaningful doses of reality into the business that every music manager understands — now you can, too! He teaches you a step-by-step Strategic Action Plan for your career as a developing rock artist. You don't need a professional manager to do this for you.
Praise for Manage Yourself: A Developing Rock Band's Guide to Self-Management:
"After reading Manage Yourself, I only wish I had this guide when I was starting my musical journey. It's all there: quantifiable parameters of how to achieve success in the music biz. As blueprints for self-management go, this is as good as it gets."
Songwriter and Musician
Co-writer of the Grammy® Award- winning song, "Eye of the Tiger"
"Every aspiring and developing artist deserves a gift like Manage Yourself. J.B.'s "Doses of Reality" will get bands to realize that there is a tremendous difference between good and great. Any band can get their friends out for a good drink special, but this book will help them see if the indicators for success exist and keep them focused on what's most important--the music. And even if the music is great and everything is there, and the story real, this business can still pass you by. Manage Yourself should be mandatory reading for all young artists and bands, before they get ahead of themselves."
VP, Rock Promotion
Island Def Jam Music Group
"The Artist Tipping Point described in this book is a wake-up call to musicians. If a developing band has never fully understood why the record label isn't interested, or why they can't get a booking agent, or why they can't seem to "get off the ground," then they have to read this book. Understanding the Artist Tipping Point will demystify the limitations encountered in the music industry by up-and-coming rockers."
KISS Digital Media Manager & CEO, HabCo Media
"As an A&R executive, I wish I could have recommended this book years ago to so many great bands who needed that one action plan to get them focused on the right track in this business. I've seen many bands spin their wheels going down inefficient tracks, and never getting to the point where they are attractive enough to a label. Developing musicians should read Manage Yourself to insure they get on the right track as soon as possible."
A&R, Downtown Records
About J. B. Brocato
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Published December 19, 2011
Business & Economics, Arts & Photography.