Mastering the Rockefeller Habits by Verne Harnish
What You Must Do to Increase the Value of Your Growing Firm

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Mastering the Rockefeller Habits, first published in 2002, has been replaced by Verne Harnish's new book Scaling Up: How a Few Companies Make It...and Why the Rest Don't. Consider it Rockefeller Habits 2.0, but a re-formatted, full-color version with new material not found in the original. In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business. These approaches have been honed from over three decades of advising tens of thousands of CEOs and executives and helping them navigate the increasing complexities (and weight) that come with scaling up a venture. This book is written so everyone -- from frontline employees to senior executives -- can get aligned in contributing to the growth of a firm. There's no reason to do it alone, yet many top leaders feel like they are the ones dragging the rest of the organization up the S-curve of growth. The goal of this book is to help you turn what feels like an anchor into wind at your back -- creating a company where the team is engaged; the customers are doing your marketing; and everyone is making money. To accomplish this, Scaling Up focuses on the four major decision areas every company must get right: People, Strategy, Execution, and Cash. The book includes a series of new one-page tools including the updated One-Page Strategic Plan and the Rockefeller Habits ChecklistTM, which more than 40,000 firms around the globe have used to scale their companies successfully -- many to $1 billion and beyond. Running a business is ultimately about freedom. Scaling Up shows business leaders how to get their organizations moving in sync to create something significant and enjoy the ride.

About Verne Harnish

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Verne Harnish has a long and influential track record with entrepreneurial and emerging business. After co-founding the Association of Collegiate Entrepreneurs (ACE) organization and establishing chapters in universities worldwide, he founded the internationally recognized Young Entrepreneurs Organization (YEO). He has consulted for companies such as Microsoft, 3M, Hewlett Packard, Boeing, and over 600 other organizations. As both the founder of Gazelles, Inc. and a faculty member of the Master of Business Dynamics program, Verne's mission is to help emerging, fast-growth companies realize their potential. Jim Collins holds B.S. and M.B.A. degrees from Stanford University. A visiting professor of business administration at Stanford Graduate School of Business, he is a management consultant. He has written several articles for the Harvard Business Review, Inc., Fortune magazine, California Management Review and Stanford Magazine. He is the co-author of Built to Last: Successful Habits of Visionary Companies; Managing the Small to Mid-Sized Firm: Readings, Cases and Instructor's Manual; Beyond Entrepreneurship; and Great by Choice. He has also worked with Hewlett Packard and McKinsey & Co.
Published March 1, 2002 by Gazelles, Inc.. 176 pages
Genres: Business & Economics, Education & Reference. Non-fiction
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Mudassir Ansari

Mudassir Ansari 5 Sep 2013

Added the book to want to read list