Media Moguls by Michael Palmer & Jeremy Tunstall
(Communication and Society)

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The emergence of a few powerful individuals in control of large sections of mass communication industries has coincided with world-wide media de-regulation. In the first book to take a close look at media moguls as a species, Jeremy Tunstall and Michael Palmer show how a handful of own-and-operate entrepreneurs run their empires with a highly eccentric and highly political management style.
Individuals such as Berlusconi, Hersant, and Murdoch, in France, Germany, Italy, Britain and the US, are considered in the context of the changing European media industry. The book considers other, non-mogul trends: the emergence of a European media policy and a European-US-Japanese world media industry. Additional case studies focus on Reuters as a news-and-data super-agency and the part played by advertising and other media lobbies in shaping media policy.

About Michael Palmer & Jeremy Tunstall

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Michael Palmer, M.D., is the author of eleven novels of medical suspense, all international bestsellers. In addition to his writing, Palmer is an associate director of the Massachusetts Medical Society Physician Health Services, devoted to helping physicians troubled by mental illness, physical illness, behavioral issues, and chemical dependency, including alcoholism. In what spare time he has, Palmer is a weight lifter and avid tournament bridge player. He lives in eastern Massachusetts, where he is best known for his two eccentric cats and three terrific sons. Visit and write him at
Published October 19, 2006 by Routledge. 272 pages
Genres: Biographies & Memoirs, Business & Economics, Political & Social Sciences, Humor & Entertainment, Education & Reference. Non-fiction

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