Networking Is Dead by Melissa G Wilson
Making Connections That Matter

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Synopsis

Are you
… hoping your next networking event will be “the one”?
… collecting mountains of business cards?
… having countless breakfasts and lunches?
… thinking about what you give and get?

Then your way of networking is … dead.

With social networks, teleconferencing, and webinars, you are able to meet more people in more ways than ever before. But that doesn’t mean you’re creating new possibilities through valuable connections.

Networking Is Dead offers a new approach to fundamental networking misconceptions. Authors Melissa G Wilson and Larry Mohl show it’s the quality rather than the quantity of connections that counts. Their fable tells the story of connection expert Dan guiding Meredith, an outgoing social media expert, and Lance, a shy accountant, to build relationships that matter to them and their businesses. It shows an effective process that lets you:

• Deepen existing relationships and make meaningful new ones
• Connect across your own company to strengthen your business
• Find people with similar values to embark on mutually beneficial opportunities
• Leverage your connections instead of being overwhelmed by them

Networking Is Dead is an engaging story that provides easy-to-implement tips at the end of each chapter. This powerful combination of story and time-tested action steps provides a comprehensive roadmap to achieve even your toughest goals.

Networking is dead, but making connections that matter will bring new possibilities to life for you and your organization.
 

About Melissa G Wilson

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Melissa G Wilson is one of the world's leading experts on the development of online networks as a means of accelerating brand growth, sales, and innovation inside and outside of organizations. She is also one of the top 10 LinkedIn strategists and trainers. For more than a decade, Wilson and her team at Networlding have provided exceptional relationship selling, marketing, and management programs for organizations such as Motorola, AT&T, CNA, American Express, and Disney. Wilson's Networlding program has been licensed by universities such as Yale and corporate universities such as Motorola University. Wilson has also been a guest on both radio and television including the TODAY show, CNN, WGN, CNBC and FOX. One of her books was featured on The Oprah Winfrey Show. She has also won a Consummate Speaker of the Year Award. Wilson's passion is helping young professionals get better starts in their lives. To this end she created a special initiative, Leadership 12-29.Larry Mohl is the Chief Innovation Officer and a founding partner of Performance Inspired, Inc., a research-based learning and consultancy firm specializing in assisting organizations to increase workplace and marketplace performance by activating the proven "Drivers of Inspiration." Mohl is a nationally recognized thought leader, author, speaker, chief learning officer for Fortune 100 companies, and entrepreneur. As Chief Learning Officer for the Personal Communications Sector of Motorola Inc., The American Express Company, and Children's Healthcare of Atlanta, Mohl has pioneered innovative approaches to leadership development, knowledge communities, and integrated talent management. As a senior human resource leader and well-known change architect, Mohl's contributions have included development of talent strategies and implementation of company-wide programs that have led to measurable increases in employee engagement, retention, leadership supply, and organization capability.
 
Published November 6, 2012 by BenBella Books. 177 pages
Genres: Business & Economics, Education & Reference, Self Help, Computers & Technology. Non-fiction

Unrated Critic Reviews for Networking Is Dead

Publishers Weekly

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Wilson (founder of Networlding) and Mohl (chief innovation officer at Performance Inspired Inc.) take a moderately successful storytelling approach to teach readers about social networking. “Meredith”

Sep 28 2012 | Read Full Review of Networking Is Dead: Making Co...

Publishers Weekly

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Wilson (founder of Networlding) and Mohl (chief innovation officer at Performance Inspired Inc.) take a moderately successful storytelling approach to teach readers about social networking.

Oct 01 2012 | Read Full Review of Networking Is Dead: Making Co...

Small Business Trends

Dan’s opinion is that building your business by referrals isn’t just about collecting business cards or a social network following, but casually culling your existing relationships and judiciously nurturing the right new relationships.

Jul 14 2013 | Read Full Review of Networking Is Dead: Making Co...

Reader Rating for Networking Is Dead
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