"A marvelous book… thought provoking and highly entertaining."
—Jerome Groopman, New York Times bestselling author of How Doctors Think
"Ariely not only gives us a great read; he also makes us much wiser."
—George Akerlof, 2001 Nobel Laureate in Economics
—New York Times Book Review
Behavioral economist and New York Times bestselling author Dan Ariely offers a much-needed take on the irrational decisions that led to our current economic crisis.
About Dr. Dan ArielySee more books from this Author
Most people don't know what they want and don't know that they want it—until they see it and the reptilian brain kicks in.May 20 2010 | Read Full Review of Predictably Irrational, Revis...
Irrational behavior is a part of human nature, but as MIT professor Ariely has discovered in 20 years of researching behavioral economics, people tend to behave irrationally in a predictable fashioNov 05 2007 | Read Full Review of Predictably Irrational, Revis...
Market theory says cold logic dictates our choices in life. Dan Ariely disagrees.Mar 16 2008 | Read Full Review of Predictably Irrational, Revis...
In my last post, I review and highly recommend my fellow PT blogger Dan Ariely’s book Predictably Irrational.Oct 18 2009 | Read Full Review of Predictably Irrational, Revis...
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