Rational Investing in Irrational Times by Larry E. Swedroe
How to Avoid the Costly Mistakes Even Smart People Make Today

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It's well known that the technology world is changing at a rapid pace due in part to innovations in computers, the Internet, telecommunications, and biotechnology. It is less well known that the financial world is in a far different place than it was just a few years ago as witnessed by the bursting dot.com and NASDAQ bubbles in March 2000. But even when financial markets change-especially when the change is irrational-investors need to return and hold fast to the basic principles of prudent investing.

Rational Investing in Irrational Times is a timely new handbook for every investor today. Using a question and answer format, rising star Larry Swedroe identifies the many mistakes even the smartest investors make whether markets are strong or troublesome. He attributes almost all current mistakes and losses to investors' human vulnerability (a tendency to stray from proven investment principles), a lack of investing experience, faulty investment strategies, or errors of portfolio development. Unlike most investment books, the author further shows how investment performance can be greatly improved by building a globally diversified portfolio of passive index funds and/or Exchange Traded Funds consisting of multiple asset classes. Apart from offering a winning strategy, Rational Investing in Irrational Times presents an efficient and proven way to avoid the most common (and costly) mistakes investors make.

About Larry E. Swedroe

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A native New Yorker, Larry E. Swedroe graduated from New York University with an MBA in finance. Author of The Only Guide to a Winning Investment Strategy You'll Ever Need and What Wall Street Doesn't Want You to Know, Swedroe lives in St. Louis, Missouri, where he is head of research and a principal in the firm of Buckingham Asset Management.
Published June 17, 2002 by Truman Talley Books. 352 pages
Genres: Business & Economics. Non-fiction

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"The only way to take control over the risk and expected returns of a portfolio is to use index funds, ETFs [exchange traded funds], or passively managed funds as the building blocks of a portfolio," he says.

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