Hangen traces the careers of three of the most successful Protestant radio evangelists--Paul Rader, Aimee Semple McPherson, and Charles Fuller--and examines the strategies they used to bring their messages to listeners across the nation. Initially shut out of network radio and free airtime, both of which were available only to mainstream Protestant and Catholic groups, evangelical broadcasters gained access to the airwaves with paid-time programming. By the mid-twentieth century millions of Americans regularly tuned into evangelical programming, making it one of the medium's most distinctive and durable genres. The voluntary contributions of these listeners helped bankroll religious radio's remarkable growth.
Revealing the entwined development of evangelical religion and modern mass media, Hangen demonstrates that the history of one is incomplete without the history of the other; both are essential to understanding American culture in the twentieth century.
About Tona J. HangenSee more books from this Author
In this engagingly written and accessible study, Hangen provides a window into both the development of evangelical Christianity in the 20th century and the understudied world of radio, which she says helped cement evangelical conviction.| Read Full Review of Redeeming the Dial: Radio, Re...