Rise by Patty Azzarello

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A straight-shooting Silicon Valley executive reveals insider career strategies to becoming a great leader, developing your network, succeeding without wasting time, and managing trade-offs between your work and life so your life works.


      Patty Azzarello became the youngest general manager at Hewlett-Packard at age thirty-three, ran a $1 billion software business at thirty-five, and became a CEO at thirty-eight-all without turning into a self-centered, miserable jerk.

     In Rise, Azzarello shares the insider secrets to advancing your career (while having a life) in three practical steps:

DO Better: Set Ruthless Priorities, work and lead more strategically, and deal with frustrating obstacles and stupid people.

LOOK Better: Build your credibility with the people who can help (or blacklist) you.

CONNECT Better: Develop your network without being political. Get on "the List" of people who get the best opportunities.

     Whether you are just starting up the corporate ladder, stuck midcareer, transitioning, or eyeing the corner office, Rise shows you the difference between getting ahead and just working hard.

About Patty Azzarello

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PATTY AZZARELLO has served as VP of Hewlett-Packard OpenView, president and CEO of Euclid Software, and chief marketing officer for Siebel Systems. She now runs her own management consulting company, leading business transformations and positively impacting the careers of thousands of people across the world. Visit azzarellogroup.com.

Author Residence: Palo Alto, CA
Published May 1, 2012 by Ten Speed Press. 290 pages
Genres: Business & Economics. Non-fiction

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Throughout her successful career, Silicon Valley executive and management consulting guru Azzarello, former general manager at Hewlett Packard, has observed the behavior of successful people, in parti

Mar 05 2012 | Read Full Review of Rise

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