Rowdy Entrepreneurs and Insecure Dinosaurs by Murat Karamuftuoglu

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Rowdy Entrepreneurs and Insecure Dinosaurs is about invention and innovation in the context of postmodern society and information economy. It applies "popular culture" theory to such companies as Virgin, Microsoft, and Apple, to analyse their innovation strategies. This is the first book of its kind that mingles popular culture theory with innovation theory and entrepreneurship. It is written, true to the spirit of popular culture, in a lively style with abundant popular cultural references, and textual and visual puns.

About Murat Karamuftuoglu

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Dr. Murat Karamuftuoglu is a researcher and lecturer in Information Science with a particular interest in social, political and philosophical aspects of information systems, knowledge management, aesthetics of new media, and innovation. He lives in the UK.
Published April 26, 2013 by Zero Books. 132 pages
Genres: Business & Economics, Political & Social Sciences, Computers & Technology. Non-fiction

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