With huge recent shifts in the way enterprises are built,marketed, and monetized, these are "wild west" times for business.In this new landscape, entrepreneurs and small business ownersactually have an edge in marketing without spinning their wheels orgoing broke.
Smarter, Faster, Cheaper gives you an innovative,approachable new guide on how to market, promote and improve yourbusiness drawing on real world examples and offering practicaladvice as opposed to fluffy theory. It presents a complete roadmapfor marketing and promoting your business with the latesttechniques.Draws from author David Siteman Garland's extensive experiencesas a successful entrepreneurBased on countless interviews with successful leaders,including conversations with entrepreneurs and owners of businesseslarge and smallStrategies and ideas are easy to understand, digest, andimmediately put to use
From learning when to skimp and when to splurge to mastering theart of online schmoozing, Smarter, Faster, Cheaper will saveyou time, money, and aggravation whether you're building your tenthbusiness or your first.
About David Siteman GarlandSee more books from this Author
In Smarter, Faster, Cheaper: Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business, author David Siteman Garland seems to be having a conversation with himself (constantly).Dec 07 2010 | Read Full Review of Smarter, Faster, Cheaper: Non...
For those who may feel less creative and fear the challenge of creating their own content, Garland advocates becoming a content DJ, or a curator, in which role you simply collect others’ content and make it available to your community so they appreciate you as a resource, even if you create hardl...Dec 07 2010 | Read Full Review of Smarter, Faster, Cheaper: Non...
An aggregated and normalized score based on 52 user ratings from iDreamBooks & iTunes