Something from the Oven by Laura Shapiro
Reinventing Dinner in 1950s America

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Synopsis

In this delightfully surprising history, Laura Shapiro—author of the classic Perfection Salad—recounts the prepackaged dreams that bombarded American kitchens during the fifties. Faced with convincing homemakers that foxhole food could make it in the dining room, the food industry put forth the marketing notion that cooking was hard; opening cans, on the other hand, wasn’t. But women weren’t so easily convinced by the canned and plastic-wrapped concoctions and a battle for both the kitchen and the true definition of homemaker ensued. Beautifully written and full of wry observation, this is a fun, illuminating, and definitely easy-to-digest look back at a crossroads in American cooking.
 

About Laura Shapiro

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Award-winning writer Laura Shapiro was at Newsweek for more than fifteen years. The author of Perfection Salad, she has written for many other publications, including The New York Times, Rolling Stone, Granta, and Gourmet.
 
Published March 29, 2005 by Penguin Books. 336 pages
Genres: History, Political & Social Sciences, Self Help, Cooking, Biographies & Memoirs, Health, Fitness & Dieting. Non-fiction

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In later chapters, Shapiro takes a different tack, presenting mini-biographies of women involved in food media: Poppy Cannon, whose breezy food columns get less attention than her controversial marriage to an NAACP leader;

| Read Full Review of Something from the Oven: Rein...

Entertainment Weekly

It's easy to sugarcoat American food of the 1950s as a menu of marshmallow salad and frozen dinners served by housewives happily freed of kitchen drudgery.

Apr 23 2004 | Read Full Review of Something from the Oven: Rein...

Large Print Reviews

Within the pages of this informative and entertaining book, you will meet the food gurus of the era from James Beard and Poppy Cannon (author of the famed Can-Opener Cookbook) to the fictional Betty Crocker and the food guru of food gurus' Julia Child.

Aug 30 2004 | Read Full Review of Something from the Oven: Rein...

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