Strategy Bites Back by Henry Mintzberg
It Is Far More, and Less, than You Ever Imagined (paperback)

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SWOTed by strategy models? Crunched by analysis?  Strategy doesn’t have to be this way.

Strategy is really all about being different. Thinking about it shouldn't make you reach for the snooze button.

Strategy Bites Back brings you a provocative, imaginative and surprising mix of perspectives to help stimulate more creative strategic thinking and more enjoyable strategy making. From voices as diverse as  and Lucy Kellaway, Mao Tse Tung and Jack Welch, even Michael Porter and Gary Hamel, you can enjoy exploring the sharper side of strategy.

Strategy as a Little Black Dress Forecasting: Whoops! Management and Magic Strategy and the Art of Seduction The Soft Underbelly of Hard Data Strategy as destiny       Jack Welch on Planning The Seven Deadly Sins of Planning Strategy One Step at a Time

and many, many more.

Why not have a good time reading a strategy book for a change?


About Henry Mintzberg

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Henry Mintzberg is Cleghorn Professor of Management Studies at McGill University in Montreal and the winner of awards from the most prestigious academic and practitioner institutions in management, including Harvard Business Review, Academy of Management, Association of Management Consulting Firms, and others.
Published December 27, 2012 by Financial Times/ Prentice Hall. 240 pages
Genres: Business & Economics, Professional & Technical, Education & Reference, Nature & Wildlife, Science & Math. Non-fiction

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