Swoon by Betsy Prioleau
Great Seducers and Why Women Love Them

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"Lose yourself: Swoon has wicked fun answering that age-old query: What do women want?"—Chicago Tribune

Contrary to popular myth and dogma, the men who consistently beguile women belie the familiar stereotypes: satanic rake, alpha stud, slick player, Mr. Nice, or big-money mogul. As Betsy Prioleau, author of Seductress, points out in this surprising, insightful study, legendary ladies’ men are a different, complex species altogether, often without looks or money. They fit no known template and possess a cache of powerful erotic secrets.

With wit and erudition, Prioleau cuts through the cultural lore and reveals who these master lovers really are and the arts they practice to enswoon women. What she discovers is revolutionary. Using evidence from science, popular culture, fiction, anthropology, and history, and from interviews with colorful real-world ladykillers, Prioleau finds that great seducers share a constellation of unusual traits.

While these men run the gamut, they radiate joie de vivre, intensity, and sex appeal; above all, they adore women. They listen, praise, amuse, and delight, and they know their way around the bedroom. And they’ve finessed the hardest part: locking in and revving desire. Women never tire of these fascinators and often, like Casanova’s conquests, remain besotted for life.

Finally, Prioleau takes stock of the contemporary culture and asks: where are the Casanovas of today? After a critique of the twenty-first-century sexual malaise—the gulf between the sexes and women’s record discontent—she compellingly argues that society needs ladies’ men more than ever. Groundbreaking and provocative, Swoon is underpinned with sharp analysis, brilliant research, and served up with seductive verve.


About Betsy Prioleau

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Betsy Prioleau is the author of Seductress and Circle of Eros and was a scholar in residence at New York University where she taught cultural history. She lives in New York City.
Published February 4, 2013 by W. W. Norton & Company. 368 pages
Genres: Health, Fitness & Dieting, Political & Social Sciences, Romance, Parenting & Relationships, Self Help, History, Professional & Technical. Non-fiction

Unrated Critic Reviews for Swoon

Kirkus Reviews

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They might even be a little androgynous, like Gary Cooper, “more beautiful than any woman except Garbo,” and not even handsome, like British statesman Duff Cooper, who was “plump and saucer-faced with an oversized head.” “Rather than hackneyed, mustache-twirling stage villains,” writes the author...

Nov 15 2012 | Read Full Review of Swoon: Great Seducers and Why...

Publishers Weekly

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Gustin, the Darien, Conn., cab driver, who has “more female adulation at sixty-seven than he knows what to do with.” Prioleau draws endlessly on the work of experts: evolutionary psychologists, neuropsychiatrists, social anthropologists, sociolinguists, a Harlequin Romance editor, philosopher...

Nov 19 2012 | Read Full Review of Swoon: Great Seducers and Why...

BC Books

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What makes a man into a ladies' man?

Mar 24 2013 | Read Full Review of Swoon: Great Seducers and Why...

Book Reporter

For those reading the book for more than its entertainment value, the credibility her research loans the work is a boon.

Feb 08 2013 | Read Full Review of Swoon: Great Seducers and Why...

Review (Barnes & Noble)

(Which, by the end, doesn't end well because anyone can see that Bertrand's philandering is not going to be bottled up by a wedding ring.) Betsy Prioleau's Swoon is an amusing and informative history of Lotharios that fully acknowledges the reprehensible side of her subject -- while emphasizing ...

Feb 14 2013 | Read Full Review of Swoon: Great Seducers and Why...

Book Forum

Men are angry at women, women are angry at men, and nobody's getting the type of action they want.

Jan 31 2013 | Read Full Review of Swoon: Great Seducers and Why...

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