The Art & War of Publishing by Frank M. Ahearn
The Ugly Truth of Using a Publisher,The Benefits of Self-Publishing and Marketing Your Book to Success (Volume 1)

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I am Frank M. Ahearn, an internationally known privacy expert who teaches people how to disappear and create digital deception to protect ones privacy. I am also the author of three books, How to disappear, The Digital Hit Man and The Art & War of Publishing.

My first book How to Disappear, I sold directly to Penguin Australia and negotiated a 10k advance, without using a literary agent. I repeated the process and sold How to Disappear to Lyons Press for a 28.5k advance. I kept the repetition going and sold my book to several foreign publishers accumulating nearly 50k in advances. How to Disappear has been selling strong at 100 to 150 books a week and is one of Lyons Press top selling book on Amazon.

When I began writing my second book I sold it to Lyons Press for a 38k advance. I became disenchanted with the publishing process and disgusted by the 17.5% royalty an author receives on book sales. Believe it or not, I backed out of my publishing deal and decided to self-publish my second book The Digital Hit Man, which is quickly catching up to its big brother How to Disappear in sales.

It is important I say that I dislike most how to books because I think the majority are just the get rich quick types. The truth is if your book sucks you are not going to sell many copies. However, if you have a good book you do have the option to sell to a publisher or go the self-publishing route. In The Art & War of Publishing I share my experiences and explain how I by passed the ancient ritual of using a literary agent and then the ancient ritual of using a publisher to get my books published. The most important information I explain is my total war concept of building a brand and marketing a book to success.
In The Art & War of PublishingBuilding the BrandWriting the BookLocating Domestic & International PublishersPitching Directly to PublishersSelf-Publishing OptionHunting Down Media ContactsWinning Interviews - Print, TV and RadioSelling Your Book to Stores, Libraries & Hollywood
I believe that the act of repetition can create success, the trick is to know which acts to repeat. That is my sales pitch, good luck with your book.

About Frank M. Ahearn

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Frank M. Ahearn is the author of the recently released The Digital Hit Man: His Weapons for Combating the Digital World: And Creating Online Deception to Protect your Personal Privacy and the bestselling book How to Disappear: Erase Your Digital Footprint, Leave False Trails, and Vanish without a Trace.
Published June 8, 2012 by Art & War of Publishing, The. 72 pages
Genres: Education & Reference, Biographies & Memoirs, Children's Books.

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