The E-Myth Revisited by Michael E. Gerber
Why Most Small Businesses Don't Work and What to Do About It

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The E-Myth Revisited is an easy-to-read primer for harried entrepreneurs who want to absorb the information quickly...The E-Myth continues to be a relevant and important guide that every business owner should read.
-Helium

Synopsis

An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.

Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.

The E-Myth Revisited will help you grow your business in a productive, assured way.

 

About Michael E. Gerber

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Michael E. Gerber has spent his life understanding and improving the world of the Entrepreneur. This passion led to the founding of E-Myth Worldwide in 1977 to transform the way that small business owners do the work of growing their companies. Having coached, taught, and trained over 50,000 small businesses in 145 countries, Michael has become the world's preeminent small business guru. He has now founded In the Dreaming Room. He lives in Carlsbad, California.
 
Published March 17, 2009 by HarperCollins e-books. 292 pages
Genres: Business & Economics, Literature & Fiction. Non-fiction
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Critic reviews for The E-Myth Revisited
All: 8 | Positive: 8 | Negative: 0

Examiner

Above average
on Jan 14 2010

A good business model is key to a sustainable company, capable of continuing without any specific employee, including the owner. If you own your own business...add The E Myth Revisited to your reading list.

Read Full Review of The E-Myth Revisited: Why Mos...

New Model Adviser

Good
on May 18 2008

It is an addictive read because it is ultimately about who you are and where you want to go in life. The E-myth Revisited can be a bit self-promoting at times, but this can be forgiven because of its powerful messages.

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Young Upstarts

Excellent
on Mar 06 2013

While ”The E-Myth Revisited” may have been written quite some time ago (it was last published in 1995), its teachings still ring true in this day and age...Highly recommended reading for start-up business owners and entrepreneurs.

Read Full Review of The E-Myth Revisited: Why Mos...

Helium

Above average
on May 07 2008

So for the corporate weary worker thinking it might be nice to "be my own boss," Gerber's book series may be a nice preliminary inveastment.

Read Full Review of The E-Myth Revisited: Why Mos...

Helium

Good
on May 07 2008

The E-Myth Revisited is an easy-to-read primer for harried entrepreneurs who want to absorb the information quickly...The E-Myth continues to be a relevant and important guide that every business owner should read.

Read Full Review of The E-Myth Revisited: Why Mos...

Helium

Good
on May 07 2008

The E-Myth is written in a conversational and literary style that is at once informative and engaging. The style has an immediacy that you can almost visualize Gerber and Sarah sitting in the latter's restaurant...

Read Full Review of The E-Myth Revisited: Why Mos...

Helium

Good
on May 07 2008

That's why anyone standing on the precipice of making the leap into his or her own business should invest in a copy of small business success guru, Michael E. Gerber's, "The E-Myth: Why Most Businesses Don't Work and What To Do About It."

Read Full Review of The E-Myth Revisited: Why Mos...

Helium

Good
on May 02 2008

Through key questions with step-by-step procedures, Gerber guides the reader to explore and investigate where they are in their business...overall this book and its message will be beneficial to most people who want to be, and stay, self-employed.

Read Full Review of The E-Myth Revisited: Why Mos...

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Mudassir Ansari

Mudassir Ansari 5 Sep 2013

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