The Graphic Designer's Digital Toolkit by Allan Wood

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Synopsis

Being a successful graphic designer today requires more than knowing the essential features of industry-standard software applications. It also requires an understanding of how to integrate these programs into a seamless whole while producing work that conforms to design principles-and client expectations. This fully revised edition of The Graphic Designer's Digital Toolkit, 2nd Edition provides a comprehensive overview of the "Big 4" digital design programs used in industry today-Adobe Illustrator, Adobe Photoshop, Adobe InDesign, and QuarkXPress. The book examines the essential features of each, then reveals in practical detail skills and technology into effective design for print and Web media. This project based book features a highly visual introduction to the essential tools and functions of each application from the perspective of the working designer. Readers are then given the opportunity to put what they learn to work by tackling design projects from concept to completion, with assignments drawn from the everyday world of professional graphic designers.
 

About Allan Wood

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Allan Wood served 12 years as an Assistant Professor and Program Chair of the Graphic Design and Professional Photography degree programs at McIntosh College in New Hampshire, until its closure a couple of years ago. He currently teaches a full load of college level courses independently as an adjunct Professor in digital media and business at New Hampshire's Great Bay College and Manchester Community College, along with an online multimedia course each semester for DeVry. Allan recently was awarded a second place standing for Educator of the Year in the Computer Design: Graphics and Photography category among 80 colleges participating. Mr. Wood is a member of the New Hampshire Professional Photographer's Association and the National Association of Photoshop Professionals. His images have appeared in national greeting cards, calendars, and catalogs, and on a variety of Websites. He holds a Master's degree in Instructional Design and Online Learning, sits on academic advisory committees for digital media and computer technology departments, and is a beta tester for Adobe products.
 
Published December 24, 2003 by Course Technology. 480 pages
Genres: Computers & Technology, Arts & Photography. Non-fiction

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