The Pharmaceutical Sales Representative Handbook by Todd Bearden and Larry Martin

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"The most updated, comprehensive, real world, field manual on modern day pharmacuetical sales available today.
This handbook was written by reps for reps. It was designed with you in mind, those that are out in the field everyday; selling and driving business for your company.
This is not a handbook for getting into the industry or how to interview for your next pharmaceutical sales job, it is a boots on the ground field manual for success in this field, updated to include what the environment is like today and what it will be like in 5 years.

As a retired military officer, I wish I had this book when I entered the industry eight years ago. Now you have the opportunity to hit the ground running with this field book, providing detailed information from being a standout in training to driving your sales beyond the competition in your first year in the field."

About Todd Bearden and Larry Martin

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Lawrence L. Martin is Professor of Public Affairs, Social Work and Public Administration at the University of Central Florida in Orlando. He was previously on the faculty of the Columbia University School of Social Work in New York City where he directed the program in social work administration. He is the author/co-author of 17 books and major monographs and over 100 articles and book chapters on: human services administration, procurement and contracting, performance measurement and budgeting and financial management. His works have been translated and reprinted in: Chinese, French, Korean, Portuguese, Russian and Mongolian. He has provided consultation and training to numerous state and local governments and nonprofit organizations throughout the United States. He has also worked internationally with governmental and nongovernmental organizations (NGOs) in Canada, France, Germany, Sweden and Mongolia. He currently serves on the board of directors of the National Network for Social Work Managers and the editorial board of Administration in Social Work.
Published December 5, 2008 by iUniverse. 96 pages
Genres: Professional & Technical, Business & Economics. Non-fiction

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