The Power of Positive Deviance by Richard Pascale
How Unlikely Innovators Solve the World's Toughest Problems

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Think of the toughest problems in your organization or community. What if they'd already been solved and you didn't even know it?

In The Power of Positive Deviance, the authors present a counterintuitive new approach to problem-solving. Their advice? Leverage positive deviants--the few individuals in a group who find unique ways to look at, and overcome, seemingly insoluble difficulties. By seeing solutions where others don't, positive deviants spread and sustain needed change.

With vivid, firsthand stories of how positive deviance has alleviated some of the world's toughest problems (malnutrition in Vietnam, staph infections in hospitals), the authors illuminate its core practices, including:

· Mobilizing communities to discover "invisible" solutions in their midst

· Using innovative designs to "act" your way into a new way of thinking instead of thinking your way into a new way of acting

· Confounding the organizational "immune response" seeking to sustain the status quo

Inspiring and insightful, The Power of Positive Deviance unveils a potent new way to tackle the thorniest challenges in your own company and community.

About Richard Pascale

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Richard Pacale is the coauthor of The Art of Japenese Management and author of Managing on the Edge. He has written for the Harvard Business Review and for twenty years was on the faculty of the Stanford Business School. He is now an associate Fellow of Oxford University, a writer, and a consultant.
Published June 16, 2010 by Harvard Business Review Press. 252 pages
Genres: Business & Economics, Political & Social Sciences. Non-fiction

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New York Journal of Books

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The authors’ case studies, though sometimes related in a breathless tone (particularly in the chapter on curbing the practice of female circumcision in Egypt), are candid about the power and limitations of their method.

Jun 16 2010 | Read Full Review of The Power of Positive Devianc...

Stanford Social Innovation Review

all) would help us know if positive deviance is indeed a positive deviant.

| Read Full Review of The Power of Positive Devianc...

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