The Presentation Secrets of Steve Jobs by Carmine Gallo
How to Be Insanely Great in Front of Any Audience

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Synopsis

The Wall Street Journal Bestseller!

Updated to include Steve Jobs's iPad and iPad2 launch presentations

The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences.”
—Cliff Atkinson, author of Beyond Bullet Points and The Activist Audience

Former Apple CEO Steve Jobs’s wildly popular presentations have set a new global gold standard—and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations.

The Presentation Secrets of Steve Jobs is as close as you'll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs's performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets in 18 "scenes," including:

Develop a messianic sense of purpose Reveal the Conquering hero Channel your inner Zen Stage your presentation with props Make it look effortless

With this revolutionary approach, you’ll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way.

“No other leader captures an audience like Steve Jobs does and, like no other book, The Presentation Secrets of Steve Jobs captures the formula Steve uses to enthrall audiences.”
—Rob Enderle, The Enderle Group

“Now you can learn from the best there is—both Jobs and Gallo. No matter whether you are a novice presenter or a professional speaker like me, you will read and reread this book with the same enthusiasm that people bring to their iPods."
—David Meerman Scott, bestselling author of The New Rules of Marketing & PR and World Wide Rave

 

About Carmine Gallo

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Carmine Gallo is the communications coach for the world's most admired global brands. A former anchor and correspondent for CNN and CBS, Gallo has addressed executives at Intel, Cisco, Google, Medtronic, Pfizer, and many others. Gallo writes "My Communications Coach," a regular column for Forbes.com. He has written several bestselling and award-winning books, including "The Innovation Secrets of Steve Jobs". Gallo has been featured in "The Wall Street Journal", "The New York Times", "Success" magazine, and on CNBC. Gallo's latest book, "The Power of Foursquare", reveals how innovative businesses around the world are leveraging new mobile marketing tools to attract and engage customers. Gallo, who lives in Pleasanton, California, with his wife and two daughters, may be found online at www.carminegallo.com.
 
Published October 2, 2009 by McGraw-Hill. 256 pages
Genres: Business & Economics, Self Help, Arts & Photography, Education & Reference. Non-fiction

Unrated Critic Reviews for The Presentation Secrets of Steve Jobs

Examiner

Let’s face it, few (if any) of those who read this book will then be “insanely great in front of any audience.” That’s not why Carmine Gallo wrote it.

Nov 04 2010 | Read Full Review of The Presentation Secrets of S...

New York Journal of Books

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“The Presentation Secrets of Steve Jobs is an insanely great marketing guide.”

Sep 11 2009 | Read Full Review of The Presentation Secrets of S...

Forbes

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The interview and simple advice that changed my life.

Jun 11 2012 | Read Full Review of The Presentation Secrets of S...

Forbes

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To master anything, it takes 10,000 hours of practice.

Jan 17 2013 | Read Full Review of The Presentation Secrets of S...

American Chronicle

"Why study Steve Jobs?

Apr 02 2012 | Read Full Review of The Presentation Secrets of S...

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