The Product Manager's Desk Reference by Steven Haines

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Synopsis

Grab the all-you-need reference and manage your products effectively and efficiently

Now, product managers at every level can have an authoritative, one-stop reference to strategizing, introducing, and managing products at their fingertips. The Product Manager’s Desk Reference uses the progression of the practitioner across the career cycle as well as the progression of the product across its life cycle to establish clear guidelines as to what must be done, when, by whom, and with what level of expertise.

 

About Steven Haines

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Steven Haines is the founder and President of Sequent Learning Networks. Previously, he was the senior director of product management for CRM applications at Oracle.
 
Published July 10, 2008 by McGraw-Hill. 744 pages
Genres: Business & Economics, Education & Reference. Non-fiction

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