The Rhythm of Business by David Rottenberg
The Key to Building and Running Successful Companies

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The Rhythm of Business identifies and describes the natural development process which all successful business people use intuitively when starting and running a business. Once you understand The Rhythm of Business, you will never feel lost or out of sync, no matter what business you are in, because The Rhythm of Business incorporates a process with concrete steps to attain business success applicable for any business.

A lot of business books deal in `tips.' This book deals with the most fundamental principles in business. Fundamental principles might not sound interesting to someone who is trained to think in terms of the practicalities of daily business life, but, in fact, The Rhythm of Business is the most practical, down-to-earth business book you will ever read!

Jeffrey C. Shuman has crafted a unique career as an entrepreneur, consultant, business professor, and author. He is considered a leading expert in the emerging field of entrepreneurial studies. His courses in entrepreneurship at Bentley College tap state-of-the-art knowledge about business creation. His writings include dozens of articles and a book on entrepreneurs and the business creation process.

About David Rottenberg

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Shuman is the cofounder and CEO of The Rhythm of Business, Inc. A five-time entrepreneur, Shuman is also professor and director of entrepreneurial studies at Bentley College, Waltham, Massachusetts. Rottenberg is an editor at The Rhythm of Business.
Published August 21, 2012 by Routledge. 196 pages
Genres: Business & Economics, Education & Reference. Non-fiction

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While exploring issues that they may face everyday--e.g., cash flow, marketing--Shuman, writing with freelancer Rottenberg, stresses that every business goes through ""a natural development process"" that involves creating a product, testing and refining it, then repeating the process.

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