The Right-Brain Business Plan by Jennifer Lee
A Creative, Visual Map for Success

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Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole. Jennifer Lee knows what it’s like to make the entrepreneurial leap — and how to do it successfully. The key is showing creative types how to use — rather than stifle — the imagination and intuition that make them creative in the first place. Lee’s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, enabling readers to get down to the essential business of defining their vision and nailing down plans for funding, marketing, networking, and long-term strategy. Both budding and seasoned business owners will benefit from Lee’s wonderfully original approach.

About Jennifer Lee

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Jennifer Lee is an experienced editor with two previous anthologies, Martial Arts Are Not Just for Kicking Butt and 2sexE: Urban Tales of Love, Liberty and the Pursuit of Gettin' It On. She lives in the Bay Area in California and is happy to trade Paris and San Francisco restaurant tips.
Published February 16, 2011 by New World Library. 240 pages
Genres: Business & Economics, Crafts, Hobbies & Home, Education & Reference. Non-fiction

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Her you-can-do-it writing style is sometimes cloying, though it’s in line with her joyful positivity and intention to live life in high definition.

Feb 23 2011 | Read Full Review of The Right-Brain Business Plan...

Portland Book Review

The Right-Brain Business Plan: A Creative, Visual Map for Success offers quick tips, new ideas, success stories, pictures and cool facts to assist owners in setting up their business for solid, achievable accomplishments.

Aug 10 2011 | Read Full Review of The Right-Brain Business Plan...

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