Three Blind Mice by Ken Auletta
How the TV Networks Lost Their Way

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What happened to network television in the 1980s? How did CBS, NBC, and ABC lose a third of their audience and more than half of their annual profits?

Ken Auletta, author of Greed and Glory on Wall Street, tells the gripping story of the decline of the networks in this epically scaled work of journalism. He chronicles the takeovers and executive coups that turned ABC and NBC into assets of two mega-corporations and CBS into the fiefdom of one man, Larry Tisch, whose obsession with the bottom line could be both bracing and appalling.

Auletta takes us inside the CBS newsroom on the night that Dan Rather went off-camera for six deadly minutes; into the screening rooms where NBC programming wunderkind Brandon Tartikoff watched two of his brightest prospects for new series thud disastrously to earth; and into the boardrooms where the three networks were trying to decide whether television is a public trust or a cash cow.

Rich in anecdote and gossip, scalpel-sharp in its perceptions, Three Blind Mice chronicles a revolution in American business and popular culture, one that is changing the world on both sides of the television screen.

From the Trade Paperback edition.

About Ken Auletta

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Ken Auletta has written the “Annals of Communications” column for The New Yorker since 1992. He is the author of ten books, including four national bestsellers. These include Three Blind Mice: How the TV Networks Lost Their Way, Greed and Glory on Wall Street: The Fall of the House of Lehman, and World War 3.0: Microsoft and Its Enemies. In naming him America's premier media critic, the Columbia Journalism Review said, “no other reporter has covered the new communications revolution as thoroughly as has Auletta.” He lives in Manhattan with his wife and they have a daughter.
Published October 6, 2010 by Vintage. 656 pages
Genres: Humor & Entertainment, Professional & Technical. Non-fiction

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Despite differences in strategy and managerial style, Auletta demonstrates, the networks thereafter became engaged in ``the same struggles between public versus shareholder responsibility, the same almost religious conflict between old and new values.'' Yet, except for several vividly drawn episo...

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Entertainment Weekly

Even Auletta's vivid sketch of venerable trashmaster Aaron Spelling, who negotiates the cutting of a TV sex scene by saying, ''I'll give you the tongue in the mouth but not the tongue on the neck,'' only underscores that when it comes to prime-time entertainment, the new bosses are the same a...

Sep 20 1991 | Read Full Review of Three Blind Mice: How the TV ...

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