“Eye-opening, thought-provoking, and enlightening.”
“An indispensable guide to the business logic of the networked era.”
—Clay Shirky, author of Here Comes Everybody
“A stimulating exercise in thinking really, really big.”
—San Jose Mercury News
What Would Google Do? is an indispensable manual for survival and success in today’s internet-driven marketplace. By “reverse engineering the fastest growing company in the history of the world,” author Jeff Jarvis, proprietor of Buzzmachine.com, one of the Web’s most widely respected media blogs, offers indispensible strategies for solving the toughest new problems facing businesses today. With a new afterword from the author, What Would Google Do? is the business book that every leader or potential leader in every industry must read.
About Jeff JarvisSee more books from this Author
This scattered collection of rambling rants lauding Google's abilities to harness the power of the “Internet Age” generally misses the mark. Blog impresario Jarvis uses the companyNov 24 2008 | Read Full Review of What Would Google Do?: Revers...
Google goes to where the customers are, instead of requiring the customers to come to Google.Sep 01 2009 | Read Full Review of What Would Google Do?: Revers...
WWGD has no notes section, but, because many ideas have already been debated on Jarvis's blog, the book exudes credibility.Jan 01 2009 | Read Full Review of What Would Google Do?: Revers...
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