White Space is Not Your Enemy by Rebecca Hagen
A Beginner's Guide to Communicating Visually through Graphic, Web & Multimedia Design

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Synopsis

Designing a brochure or web site without an art background? Step away from the computer and read this breezy introduction to visual communications first. Written for non-designers, White Space is Not Your Enemy is a practical graphic design and layout text introducing the concepts and practices necessary for producing effective visual communications across a variety of formats, from print to Web.

This beautifully illustrated, full-color book covers the basics to help you develop your eye and produce attractive work. Topics include:
* The basics of effective design that communicates its intended message
* Pre-design planning
* 13 Layout Sins to avoid
* Basic typography
* Working with color
* Storyboarding for video, Web, and presentions
* Information graphics
* Mini Art School--all the basics in one chapter
* Outputting your work

 

About Rebecca Hagen

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Rebecca Hagen is an instructor at University of South Florida Mass Communications department, Rebecca Hagen is also the principal at In Focus Design.  Dr. Kim Golombisky is a message specialist in the University of South Florida School of Mass Communications, where she teaches a variety of design courses. In 2007 she was named "Top Feminist Scholar" by the Organization for Research on Women and Communication.
 
Published March 20, 2013 by Focal Press. 308 pages
Genres: Computers & Technology, Arts & Photography, Education & Reference.

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