Write Copy, Make Money by Andy Maslen

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Synopsis

Anyone who writes copy for a living eventually has to decide whether to go it alone (if they have not already done so). Based on the author’s experience of running one of the most successful copywriting agencies in Europe, this book provides straight-talking, savvy advice on how to be a successful freelance copywriter.How do I make a living working for myself? What’s the best way to find and retain clients? How much should I charge for my services? What are the pitfalls and how to you avoid them? How do I keep a work-life balance? These are just some of the key questions and issues tackled in this down-to-earth and practical book. It also includes interviews with, and advice from, other successful freelance copywriters.
 

About Andy Maslen

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Andy Maslen has spent 22 years in the business communication and information industry. As a professional copywriter and writing coach, he works with leading organizations to help them build sales and profits using the written word. He is the author of "Write to Sell" (Marshall Cavendish). He lives in Salisbury.
 
Published December 1, 2010 by Marshall Cavendish Business. 224 pages
Genres: Business & Economics, Education & Reference, Professional & Technical. Non-fiction

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