Young World Rising by Rob Salkowitz
How Youth Technology and Entrepreneurship are Changing the World from the Bottom Up (Microsoft Executive Leadership Series)

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Synopsis

Young World Rising gives you an exclusive glimpse into the new trend that's transforming global business and changing the dynamics of globalization

The global Millennial generation is 4.1 billion strong, and the spread of data networks is empowering them to build radically new kinds of organizations adapted to a flat and crowded world. Young World Rising takes you on a panoramic tour of the new centers of enterpreneurial innovation on five continents.Explore the dynamics driving the emergence of the Young WorldDemonstrate how wired Young World insurgents are reinventing entrepreneurshipGet an inside look at the most innovative Young World businesses from India, Africa, Latin America and Southeast AsiaIdentify how your organization can capitalize on the rise of the Young World to find new talent, open new markets, identify investment opportunities and more

With more than a dozen unique and in-depth case studies, Young World Rising is essential reading for every organization coming to grips with the challenges of globalization and demographic change in the 21st century.

 

About Rob Salkowitz

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Rob Salkowitz is cofounder and Principal Consultant for tRob Salkowitz is cofounder and Principal Consultant for tRob Salkowitz is cofounder and Principal Consultant for the Seattle-based communications firm MediaPlant, LLC. He is he Seattle-based communications firm MediaPlant, LLC. He is he Seattle-based communications firm MediaPlant, LLC. He is the author of "Young World Rising" and "Generation Blend" anthe author of "Young World Rising" and "Generation Blend" anthe author of "Young World Rising" and "Generation Blend" and teaches in the Digital Media program at the University of d teaches in the Digital Media program at the University of d teaches in the Digital Media program at the University of Washington. Washington. Washington.
 
Published May 5, 2010 by Wiley. 228 pages
Genres: Business & Economics, Political & Social Sciences, Computers & Technology. Non-fiction

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